Synter

Synter is an AI-powered advertising platform designed to manage and optimize cross-channel paid media campaigns from a single interface. It combines an intuitive web application with a command line interface (CLI) to support both marketing teams and technical users in planning, executing, and analyzing digital advertising across multiple networks.

The platform connects to major ad channels, including Google Ads, Microsoft Ads, LinkedIn Ads, Reddit Ads, X (Twitter) Ads, and Meta Ads, with support for Amazon and other eCommerce channels planned. Synter uses an autonomous AI agent architecture based on large language models to understand campaign goals, analyze performance data, and take action across platforms, moving beyond static rules or manual scripts. This approach supports campaign optimization, budget allocation, and ongoing performance improvements in a more adaptive way.

Within the web app, Synter provides a campaign workspace with real-time collaboration, visual dashboards, and analytics to help teams inspect and adjust advertising strategies together. A drag-and-drop campaign builder and team workspaces make it easier to structure accounts, organize campaigns, and maintain consistent naming and targeting across channels. Advanced reporting and cross-channel attribution tools allow performance marketers to understand how different platforms contribute to overall results and to compare key metrics in one place.

The command line interface extends these capabilities for users who prefer a more technical workflow. Common CLI commands support chatting with the AI agent, syncing campaign data, and running analyses directly from the terminal, enabling integration into existing developer tools or internal processes. Natural language commands and custom AI prompts allow users to ask questions about their advertising data, request campaign changes, or explore optimization ideas without needing to write rules or scripts.

Synter is built as a self-service platform with API access, making it suitable for teams that want to integrate AI ad management into their existing marketing and analytics stack. By combining autonomous AI agents, cross-channel campaign management, collaborative workflows, and programmatic access, Synter provides a structured environment for managing modern performance marketing operations in a consistent and data-driven way.

Website: syntermedia.ai

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