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Playable is an AI-based app that optimizes video marketing by enhancing engagement and ROI across channels, including email, social media, and web.
Playable is the leader in Video Marketing Optimization.
It uses AI to change video marketing from an art into a data science, increasing video engagement and ROI for customers such as Warner Bros, Foxtel, ASICS, and HBO Max.
Starting with video email marketing because of its superior ROI and massive upside, it is now adding social, web, and mobile app channels. Its partners include SendGrid, Mailchimp, Salesforce, and Emarsys, who together send over 50 billion opt-in marketing messages per month.
Its AI stack includes computer vision, expert videography systems, and machine learning, working together to algorithmically remix video content for optimal audience engagement.
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